Privacy Policy

Last Updated: May 2026

Welcome to The Aura UAE ("The Aura UAE", "we", "our", or "us"). Your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your information when you visit or make a purchase from theaurauae.com.

1. Information We Collect

When you use our website, we may collect:

Full name
Email address
Phone number
Shipping and billing address
Order details
Device and browser information
Website activity and interactions

We collect this information when you:

Place an order
Contact us
Browse our website
Subscribe to promotions or updates

2. How We Use Your Information

Process and deliver orders
Provide customer support
Improve our website and customer experience
Send order confirmations and shipping updates
Run advertising and retargeting campaigns
Prevent fraud and unauthorized activity

3. Payments

Payments are securely processed through trusted third-party providers including Shopify Payments and Cash on Delivery (COD), where available.

We do not store your complete payment card information on our servers.

4. Cookies & Tracking Technologies

We use cookies and similar technologies to improve user experience and marketing performance.

These may include:

Meta Pixel
TikTok Pixel
Google Analytics

These technologies help us understand website traffic, customer behavior and advertising performance.

6. Data Protection

We implement reasonable technical and organizational safeguards to protect your personal information against unauthorized access, disclosure or misuse.

While we strive to protect your information, no online transmission or storage system can be guaranteed to be 100% secure.

7. UAE Shipping

Currently, The Aura UAE only delivers orders within the United Arab Emirates.

8. Your Rights

You may request to:

Access your personal information
Correct inaccurate information
Request deletion of your information
Opt out of marketing communications

9. Third-Party Services

Our website may contain links or integrations with third-party platforms. We are not responsible for the privacy practices of those third-party services.